- Identify patient engagement opportunities at each touch point.
- Categorize and prioritize opportunities to improve.
- Develop a change management program for patient engagement.
- Discuss best practices for the industry.
- Describe future trends for the industry as it relates to the patient experience.
Recorded for the 2019 Spring Convention
23 minutes of synced audio and PowerPoint
Course Description:
Urgent care is a retail business in the sense that a center's physical location is a key driver of revenue from patient visits. This session demonstrates the importance of signage and traffic counts as "marketing tools" in raising awareness of a new urgent care center in the community, reviews the demographic factors and property characteristics that make for a "good location," and compares/contrasts different real estate options that demonstrate to an urgent care entrepreneur "what to look for" when selecting a site.
Speaker: Brian A. Tamburro, MBA
Brian Tamburro will be joining AdventHealth as the Director of several multi-specialty outpatient clinics here in Florida. Prior to his new position, he was the Director of Operations for an acute/urgent care chain in South Carolina. Additionally, he was the Health Center Manager/Operations Leader for the Center for Living Well located at Walt Disney World. In 1993, Brian enlisted in the U.S. Navy, serving as a Hospital Corpsman for 20 years. Select roles included practice administrator, field medicine instructor, and Senior Medical Advisor responsible for the Plans, Operations, and Medical Intelligence for Marine Corps, South. Brian holds an MBA in Healthcare Management. He enjoys spending time with family, weight lifting, and riding his Harley.
Disclosures:
None
Please email education@ucaoa.org with questions.